Marketing Assistant Manager [Saudi Arabia]

 

About the job:

Corporate Research and Investigations Limited “CRI Group” (www.crigroup.com), the global leader in Anti-Corruption, Compliance and Risk Management, and investigative research services looking for a seasoned and high-energy professional to fulfill the requirements of a business development role to accelerate the company’s growth strategy, the subject position will be more suitable for an individual who knows how to reach out to diverse markets like ours in innovative and strategic ways.

ABAC Center of Excellence Sdn Bhd "ABAC Certification" (www.ABACGroup.com) is an Accredited Conformity Assessment Body in issuing ISO 37001:2016 Anti-Bribery Management System, ISO 37301 Compliance Management System Certification, ABAC Certification was created to educate, equip and support the world's leading business organisations with the latest in best-practice due diligence processes and procedures, providing world-class anti-bribery and anti-corruption, compliance and risk management solutions to organisations seeking to validate or expand their existing compliance frameworks to maintain a competitive edge in the world marketplace.

The ideal candidate will be responsible for enhancing the brand position and growing revenue through a strategic marketing approach including but not limited to digital media, event management, brand management by designing and executing marketing campaigns, across multiple channels.

Responsibilities:

• Create, Manage, and Improve Strategical marketing and brand positioning plans including but not limited to maneuvering digital marketing campaigns through all areas of the project life cycle
• Clearly understand and implement marketing campaigns that fit brand positioning needs and strategies in the local marketplace
• Create and implement local and regional events, seminars, webinars, and annual Anti-Corruption conferences to enhance the value of the ABAC Certification as a specialised Anti-Corruption, Compliance, and Risk Management Certification Body in the KSA.
• Work closely with the regional and international marketing and sales team to increase the revenue goals and ROI;
• Develop strategic plans and collaboration with industry-specific and professional trade associations working relationships, memberships, and active participation in the events to increase brand visibility in the region;
• Provide analytical reporting of campaigns to stakeholders
• Monitor and build a web presence, including corporate website, SEO, and analytics
• Launch optimised PPC campaigns to maximise budget and provide marketing-qualified leads
• Design and implement email campaigns and website/landing pages
• Submit monthly reports to the Marketing Services Manager on all web and campaign activity outlining ROI on agreed campaign objectives.
• Support web integration activity of acquisitions in line with global procedures to support the effective integration of services.

Qualifications:

• Bachelor's degree or equivalent
• 3-4 Years of practical experience in Branding and Strategic Marketing techniques;
• 3-4 Years of practical experience in Google Adword campaigns, keywords and relevant expertise to enhance the brand and product visibility
• 2-3 Years of Adobe InDesign practical experience
• Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
• Experience with SEO and SEM Strong written, verbal and collaboration skills

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